WHITE ZAGREB TOWN
Zagreb is a great small place in terms of accessibility and transport. A lot of it is because of its traffic location, as it connects Central Europe with the Mediterranean, at the same time it is an important road corridor on the main routes to South-Eastern Europe. Zagreb is not only the cultural and political centre of Croatia. As the metropolis, it is also in terms of meetings industry among the best-developed parts of Croatia. In Zagreb is the largest concentration of international hotel chains with congress facilities in the region.
Zagreb generally makes a good impression on the visitor. The impression is sometimes interrupted by ragged facades and sporadic traffic chaos, which is the result of the size of the city. Generally, the city is safe, clean, comfortable and friendly to congress participants. The good ratio between price and quality is especially attractive; this has a positive impact on the competitiveness of the destination. It is not surprising that in the last year Zagreb has become a true hit on the Croatian tourist scene and no longer just a transit stop on the way to the Adriatic. With proper marketing and the development of network of partners, Zagreb will continue to position itself as the leading Croatian and regional convention destination. As its main advantage, I would highlight the compactness and high quality of hotel accommodation, which combined with cultural and historical heritage, is the formula for success. Everything is seasoned with the right dose of metropolitan character and friendliness of the locals.
MTLG INDEX / 2017 EDITION
DESTINATION CAPACITY
- The number of 4* and 5* category hotel rooms: 2,666
- The number of 4* and 5* category hotels: 20
- Banquet hall maximum capacity: 1,600
- The largest hall in the city (in m2): 2,360 m2m2m2
- Destination population: 799,556
- Maximum hall capacity in theatre style: 1,851
MTLG CATEGORY
L – MEETING DESTINATIONS
Destinations that can host up to 2000 attendees.
Check out the new MTLG categorization for 2017 here.
| ZAGREB INDIVIDUAL GRADES 2017 | |
|---|---|
| DESTINATION MARK: | 4.31 |
| Natural and cultural factors: | 4.76 |
| General and transport infrastructure: | 4.81 |
| Tourist infrastructure: | 4.78 |
| Meeting infrastructure: | 4.74 |
| Subjective grade: | 4.75 |
| Marketing Buzz: | 4.38 |
| ICCA index: | 4.00 |
| Numbeo quality of life Index: | 3.25 |
| Numbeo Safety Index | 3.96 |
| ACI Airport Connectivity Index | 3.64 |
BEST INCENTIVE IDEA
Old tram, new view
while you’re enjoying an exclusive Old Tram ride together with Zagreb delicacies, the guide will introduce you to the Zagreb Down town and its beauty, which will take you to Zagreb’s illustrious past.
COMPARISION WITH THE REGION
I predict a great congress future for Zagreb. It is well established in the international congress market and in addition to Ljubljana and Belgrade it represents the future backbone of the continental meetings industry of the region. All three cities are progressing steadily on the charts of developed meetings destinations; the final breakthrough of the entire region is intertwined and dependent on the marketing of major regional cong ress cities in the international market.
COOL MEETINGS
PAPRENJAK – is a traditional biscuit, which you’ll find only in Zagreb, slightly spicy and goes excellently with the morning coffee, but it can also be a unique souvenir of the visit or a Congress in Zagreb.
