THE MEDITERRANEAN BREVIARY
COMPARISON WITH THE REGION
Spain’s second largest city has become an annual stop on the congress pilgrimage to IBTM World. Its extroversion and trendy city architecture and design, in combination with a healthy dose of Mediterranean casualness, is all worthy of serious praise and admiration. Barcelona is a city that comes alive in the evening, when it becomes a paradise for lovers of cuisine, cool taverns and cultural icons. Barcelona’s list-topping luxury and designer hotels and a nearly perfect congress infrastructure have positioned the city at the very peak of Europe’s congress industry. Although it is battling its current “OMG, there are so many tourists!” syndrome, we believe it will soon evolve into a city where the congress industry becomes part of the positive transformation of an otherwise overcrowded destination.
MTLG INDEX / 2017 EDITION
DESTINATION CAPACITY
- The number of 4* and 5* category hotel rooms: 35,253
- The number of 4* and 5* category hotels: 428
- Banquet hall maximum capacity: 8,096
- The largest hall in the city (in m2): 10,000 m2
- Destination population: 1,604,555
- Maximum hall capacity in theatre style: 14,288 m2
MTLG CATEGORY
XL – MEETING DESTINATION
Destinations that can host more than 2000 congress attendees.
Check out the new MTLG categorization for 2017 here.
OVERALL PERFORMANCE
| BARCELONA INDIVIDUAL GRADES 2017 | |
|---|---|
| DESTINATION MARK: | 4.58 |
| Natural and cultural factors: | 4.87 |
| General and transport infrastructure: | 4.85 |
| Tourist infrastructure: | 5.00 |
| Meeting infrastructure: | 4.99 |
| Subjective grade: | 4.93 |
| Marketing Buzz: | 4.91 |
| ICCA index: | 4.98 |
| Numbeo quality of life Index: | 2.88 |
| Numbeo Safety Index: | 3.41 |
| ACI Airport Connectivity Index | 5.00 |
